Wednesday, January 1, 2014

2014 Pantone Color of the Year: Radiant Orchid

2014 Pantone Color of the Year: Radiant Orchid

Pantone, Inc. is a company that is best known for it's color matching system used in industries that involve colored print, plastics, fabrics, and paints. Each year, Pantone declares a certain color the "Color of the Year." The color is decided by a group of individuals in the company, sometimes a whole year and a half ahead of time. The color they choose typically coordinates with the spirit of the age and/or time. The results are published about a month or so before the new year begins. Florists, fashion designers, and many other consumer-oriented companies use it as a guide for future designs and products.

Beginning in 2012, Pantone made a partnership with Sephora to create a makeup line all in the color of the year. More recently, in the summer of 2013, Pantone developed a system that can correctly match one's foundation, concealer, and powder colors to their actual skin by taking three pictures in different areas of one's face. The results can be sent to your email and show you your certain match of color in all sorts of different brands and forms of makeup.

Now that you know the history and culture of Pantone, it was announced that 2014's color is 'Radiant Orchid.' The color itself is described on Pantone's website as "blooming with confidence and magical warmth that intrigues the eye and sparks the imagination. It is an expressive, creative and embracing purple — one that draws you in with its beguiling charm. A captivating harmony of fuchsia, purple and pink undertones, Radiant Orchid emanates great joy, love and health."

Whether you rock a pair of 'Radiant Orchid' hued heels, wear some bright purple nail polish, or even plainly buy a beautiful orchid for your home, try to incorporate the color of 2014 in your life somehow. 

Happy New Year, I hope 2014 treats you well.

- Meghan

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